IDUN Minerals

The ultimate minimalist, conscious beauty world born in Sweden boasting a carefully curated collection of high-performing, award-winning color cosmetics. Striving for inclusiveness, the assortment consists of a wide shade range infused with highly purified minerals, formulated in close cooperation with dermatologists and suitable for all skin types. IDUN Minerals has an increased focus on local production, transparency, becoming 100 % vegan, and reducing the environmental impact of its products.

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Latest reviews

  • Incredibly cool💙

    Mascara Vatn Volume 38°C Blue

    This mascara is super cool if you want to stand out a bit or be a little extra💙it also gives volume without the lashes clumping❤️🫶🏼 #lykoinflutester #idunminerals #blå #love

    Thea Jensrud 6 hours

  • WHAT VOLUME

    Mascara Vatn Volume 38°C Black

    Completely amazed by the volume and length it gives?! I got the blue one to test as a lykoinflutester and have to say I want to order the black one right away! Separation, love the brush, the blue color is super nice! The only thing is I wish the curl from the eyelash curler I used before had held. Therefore it gets a 4. But maybe I should try the waterproof version? Definitely as good as everyone says!! #lykoinflutester #idunminerals

    Hudterapeut Josefin14 hours

  • Blue mascara?!

    Mascara Vatn Volume 38°C Blue

    As a mascara, I really liked it. The brush fits my eye shape really well, and I generally use this type of brush for mascaras. The blue color doesn’t really appeal to me, but I also tried it over regular black mascara, and it gave a nice tint to the lashes. The mascara applied very well in my opinion, and the texture was just right, not too wet or too dry. I found it easy to work with on the lashes. The blue color is really pigmented.🩵 #lykoinflutester #idunminerals

    Sandra17 hours

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232 products
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